MS Dhoni Appointed as the Brand Ambassador of Swaraj Tractors

MS Dhoni Appointed as the Brand Ambassador of Swaraj Tractors

Daily Current Affairs   /   MS Dhoni Appointed as the Brand Ambassador of Swaraj Tractors

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Category : Appointment/Resignation Published on: September 02 2023

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  • Industrialist Anand Mahindra appointed Mahendra Singh Dhoni as the Brand Ambassador of Swaraj Tractors, a company of Mahindra & Mahindra.
  • Swaraj Tractors is an Indian tractor manufacturing company headquartered in Mohali, Punjab, and a subsidiary of Mahindra & Mahindra.
  • Established in 1974, its mission was to be self-reliant and develop India's first indigenous tractor.
  • Presently Swaraj Tractors is one of the leading tractor manufacturers in India with a market share of over 10%.
  • The company manufactures a diverse range of tractors ranging from 15 HP to 65 HP, which are known for their fuel efficiency, durability, and performance.
  • With a strong presence in rural India, the company operates a network of over 1,000 dealerships and service centers across the country and exports its products to over 30 countries.
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