The Tata Group has won the rights for the Women's Premier League (WPL) title sponsorship for five seasons.
The group will retain the rights till 2027.
Tata Group replaced Vivo last year to become the title sponsor of the Indian Premier League.
The WPL will kickstart on March 4 in Mumbai at the DY Patil Stadium and Brabourne Stadium.
Five teams worth Rs 4670 cr has been sold by the BCCI.
The first edition of the WPL will comprise 22 matches and will feature five teams -- Delhi Capitals, Gujarat Giants, Mumbai Indians, Royal Challengers Bangalore & UP Warriorz.
Viacom18 is the broadcaster of the WPL for five seasons, having won the rights with a bid of INR 951 crores, which translates to a per match value of INR 7.09 crores.
