Indian cricket team to be sponsored by Dream11 for three years

Category : Sports Published on: July 04 2023

Share on facebook

Fantasy gaming company Dream11 will be the lead sponsor of India's national cricket team for three years.
The Dream11 logo will be seen on India’s jerseys starting from the test series against the West Indies this month, which will be the team’s first assignment in the ICC World Test Championship 2023-25 cycle.
Dream11 replaces Byju’s as lead sponsor, after the BCCI’s contract with the education technology firm ended in March.
Byju’s had become the principal sponsor in 2019 after the smartphone brand Oppo decided to transfer the remaining period of its sponsorship term, having been associated with Team India for two and a half years.
Wills and ITC were the sponsors of the jerseys for close to a decade in the 90s before Sahara came on board and remained for the longest time.
The group led by Subrata Roy sponsored the jerseys between 2002 and 2013 before monetisation of cricket entered a very competitive space and saw Star India on the team jerseys between 2014 and 2017.