ICC Partners with Google to enhance fan engagement in women’s cricket:-

ICC Partners with Google to enhance fan engagement in women’s cricket:-

Daily Current Affairs   /   ICC Partners with Google to enhance fan engagement in women’s cricket:-

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Category : Sports Published on: September 02 2025

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The International Cricket Council (ICC) has partnered with Google as its second global women’s-only partner. The collaboration will use Google’s technology to make women’s cricket more engaging, accessible and visible to fans worldwide. This partnership will help grow the sport globally and build on the earlier tie-up with Unilever. From highlights to real-time updates, fans will be able to follow the game more closely and connect with their favorite players and moments.

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