The Karnataka government has appointed Kannada star Sudeep as the brand ambassador for its 'Punyakoti Dattu Yojana', cattle adoption scheme.
Sudeep is known for his remarkable role in films such as ‘'Pailwan', ‘'Eega (Makkhi)', ‘'Vikrant Rona', '‘Sparsha', ‘'Huchcha', and ‘'No 73 Shanthi Nivasa'.
The scheme is a Karnataka government flagship initiative to create awareness of cow adoption and set up goshalas across the state. It was launched in July and any individual or an organization can adopt a cow by paying a total of Rs 11,000 for one year.
Punyakotti Dattu Yojana has been launched for the first time in the country to boost the adoption of cows across Karnataka to nurture and rear cattle in goshalas.