Ahead of the Indian Premier League (IPL) 2023 that begins from March 31, Ashneer Grover's new venture Third Unicorn has launched a fantasy sports app called ‘CrickPe’ that aims to take on Dream11 and Mobile Premier League (MPL).
CrickPe will levy a 10 per cent platform fee of the total funds received for any public or private contest.
It allows players above 18 years of age to create a virtual team of cricket players and enter paid contests to earn cash prizes.
The online fantasy sports market is currently dominated by Dream11.
Notably, the cricket app has been launched to take on rivals like Dream11, Mobile Premier League (MPL), and Games24x7's My11Circle.