The Boxing Federation of India (BFI) unveiled Mahindra & Mahindra Ltd as the title sponsor for the championships.
Boxer MC Mary Kom and actor Farhan Akhtar have been onboarded as the brand ambassadors of the Mahindra IBA Women’s World Championships 2023, scheduled from March 15 to 26 at the Indira Gandhi Sports Complex in New Delhi.
A total of 350 plus boxers from 74 countries have registered so far for the biennial event which has a prize pool of INR 20 crore for the very first time.
Mary Kom, a bronze medallist in the London Olympics, is the most decorated boxer in the history of the Women's World Championships, having clinched the title six times along with a silver and bronze.